The story behind Serei Swim
About the Brand
Designed for real life moments, created with heart. This is swimwear you’ll actually want to live in.
Hi, I’m Talia — founder, designer, and the hands behind Serei Swim.
Spoiler: I didn’t start Serei because I couldn’t find the perfect bikini... I started it because I love making things.
What began as a creative outlet with my grandma's 30 year old, industrial sewing machine and scraps of fabric evolved into a swimwear brand shaped by experience, curiosity, and learning what women (including myself) really want from their swim.
Born from curiosity, made with care
Serei grew out of my love for creating — learning how to design, sew, and eventually perfect swimwear that feels as good as it looks.
Designed by a girl who’s been there
As my own body changed over the years, so did my understanding of fit. My body’s been size 2 and size 12 — so trust me when I say I know how it feels to want a swimsuit that flatters, supports, and moves with you.
Serei is designed with softness, curves, and real life moments in mind.
As seen in:
Craft Fair Hustle
Weeks of prep, early mornings, handmade racks, and a whole lot of learning.
Craft Fair Hustle
Weeks of prep, early mornings, handmade racks, and a whole lot of learning.
DIY Days
Yep, that’s me in 2012... printing and hand-cutting every single tag.
DIY Days
Yep, that’s me in 2012... printing and hand-cutting every single tag.
Tiny Shorts, Big Moment
Making our dotted-trim shorts — a best-seller on Etsy and the product that helped us get noticed.
Tiny Shorts, Big Moment
Making our dotted-trim shorts — a best-seller on Etsy and the product that helped us get noticed.
Packing Parties
Me and my sister in the workroom, tagging and packing each bikini by hand.. the not so glamorous side of a small business!
Packing Parties
Me and my sister in the workroom, tagging and packing each bikini by hand.. the not so glamorous side of a small business!
Stack & Repeat
Cutting the first 'big' batch of our tropical print — no factory, just me, my little cutting machine, and the moment I realized bulk cutting is no joke.
Stack & Repeat
Cutting the first 'big' batch of our tropical print — no factory, just me, my little cutting machine, and the moment I realized bulk cutting is no joke.
Late Night Brainstorm
When you’re on the table with a measuring tape and a pencil, you know you’re in deep — probably figuring out another bikini style (thanks mom for the sneaky pic!)
Late Night Brainstorm
When you’re on the table with a measuring tape and a pencil, you know you’re in deep — probably figuring out another bikini style (thanks mom for the sneaky pic!)
Bikini, But Make It a Puzzle
Cut pieces, a paper pattern, and scissors — figuring out how to turn this into something wearable.
Bikini, But Make It a Puzzle
Cut pieces, a paper pattern, and scissors — figuring out how to turn this into something wearable.
Founder's picks
Let’s be real — I designed them all because I love them all. But here are a few that have my heart right now.
This Combo
From our newest Summer Collection, I'm loving the Devi Top - she's cute, comfy, and feels super stylish! Paired with my go-to Nary Bottoms!
Brown tropic summer
Everything about this print.. it's so fun and the brown makes it a timeless shade you can go back to next season.
Sovanna Tops
She's always going to be my girl, packed for every vacation!
Bopha One-Piece
I always feel so good in this one-piece —loveee the ruching and V-center details, and it gives me coverage where I want it most. Plus, it’s cute enough to wear with shorts!
Thank you for being here!
Serei has always been shaped by you — your feedback, your love, your adventures. I'm so grateful to have you along for the ride.
xx Talia